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Take your Business Online in five Simple Steps
EMarketer.com estimates that in 2001 more than 78% of small businesses were connected to the Internet and 50% of those had purposeful Web sites.
Motivating Employees
Research has shown that increased workforce motivation contributes to increased productivity and innovation, creative problem solving, reduced turnover and decreased absenteeism.
What you need to know to Market your Site Online
The Internet provides you with a unique opportunity to literally market your product to a specific set of consumers.
Winning Sales with Web Analytics
Monitoring shoppers’ behavior in-store is close to impossible, but doing so on your Web site is your best weapon for success over the competition.
SSL Encryption
When consumers buy from websites, they want to know that their transactions are secure. Any security breaches will drive customers away, so it’s vital that companies ensure that their checkout processes are robust and secure.
Get Expert Advice on LinkedIn
You can ask questions on nearly any business topic and receive expert advice by using LinkedIn Answers. It's easy to use, and best of all, it’s completely free.
Featured Article
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MarketingHow to Market your Business with Email?
In a survey by the Direct Marketing Association, two-thirds of companies say their sales increased in 2001 because of email marketing, and sixty-three percent credit email as the most effective… Read More
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SalesTime-based Banner Ads Part 1
Businesses of all sizes use Internet online advertising in the form of banner ads to promote their goods and services. Banner ad technology has become increasingly more sophisticated in recent… Read More
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Human ResourcesThe Best Places to Recruit Online
Hiring a new employee can be a daunting task for small businesses. There are a variety of Web sites offering resources to employers searching for that perfect candidate. Some of… Read More
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SecurityPersonalize Emails for Better Results
According to Yale’s email and spam statistics, as much as 90 percent of all email sent is identified as spam and filtered out without ever being seen. Even if your… Read More
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Getting Started
Podcasting: A Technology Worth Hearing About
Just like blogs took off in popularity, now podcasts are gaining popularity and becoming an effective means for getting your message across. If you haven’t heard of podcasting yet, you… Read More
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Social MediaBecome an Expert on LinkedIn
Becoming an expert on LinkedIn is a great way to network and increase your business’s exposure. If you’re experienced or have special knowledge in your field, you can answer questions… Read More
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